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In 2017, retail guru Michelle Lehrer and e-commerce startup king Justin Drennan got together and knew there must be a way to give South Africans more access to international branded goods at better prices.
“We can do better”. She thought. “We can do smarter”. He said.
As they developed the business alongside a top team of hand-selected talent, they watched suppliers jump on board in droves. Big brands were in. And showtime was on. Burberry perfume for R800 instead of R1200? Oh yes. It was happening.
Today, AllSale Club has close to half a million branded items for sale from around the world. The membership-model means AllSale doesn’t have to hike up prices but can rather keep them as low as possible.
The team is pretty psyched they found each other.